Tag Archives: customer

Music has a powerful effect on our moods and produces corresponding changes in our behaviour.

Music has the power to make us feel differently! For instance, while exercising, loud and fast beats distract people from pain and elevate mood. When listening to music, people run farther, bike longer, and swim faster than usual often without realizing it. Music can even be used to create the required atmosphere in a particular […]

Know your customer to earn customer loyalty.

Product quality, consistency and value for money are the most important criteria which influence brand loyalty of consumers in India, says a new study. The survey by KPMG revealed that 47 per cent Indian consumers remain loyal to a favourite brand even after a bad experience. “The study in India revealed that when a consumer is loyal to a […]