Pradeep Dwivedi

Pradeep Dwivedi, B.Sc., MBA is CEO of Sakal Media Group, one of the largest diverse and
independently owned media business in Maharashtra with forays in print, television, digital
and events. He is an accomplished industry leader with an experience of over 25 years of
business management cutting across functions and industries.
In his previous role, Pradeep was the Chief Corporate Sales and marketing officer at Dainik
Bhaskar Group; one of India’s Largest newspaper group. He commenced his career with
managing sales, distribution and marketing with Eicher Motors Limited in the automotive
industry. This was followed by Consumer Banking and Financial Services Industry
assignments in prestigious multinational firms like GE Capital Commercial Finance, Standard
Chartered Bank and American Express Bank in diverse areas such as business development,
sales& risk operations in commercial, unsecured and secured products. Subsequently as
Regional COO of Tata Teleservices Ltd, he was managing their Enterprise Business and had
held roles in Service operations, marketing leadership, strategic business development and
new product innovation.
Key strength areas for Pradeep includes Advertising & Marketing, Digital & Traditional
Media, Telecommunications, Information & Communication Technology, Banking &
Financial Services and Automotive domain expertise in business leadership, sales &
marketing, service delivery, risk operations & general management.
His specialities include strategic intent formulation and decisioning with high energy
execution, Telecom enterprise market planning and product management with customer
service, IT, Supply Chain, Finance and Regulatory interfaces, Revenue & business growth
skills to lead large scale businesses media/ telecom/financial services markets. He is adept
at Six Sigma quality tools and BPMS to drive output, costs & productivity.
He is an active participant in many industry associations such as IAA (International
Advertising Association – India Chapter) as Honorary Secretary & Managing Committee
member and The Advertising Club of India as co-opted managing committee member.

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