Why Jack Ma is no longer China’s Business Tycoon

Jack Ma has been the most favoured businessman of the CCP but CCP punishes him [...]

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WhatsApp to Start Offering Health Insurance, Micro-Pension Products in India by end of the year

By the end of the year, WhatsApp is planning to start offering affordable health insurance [...]

McDonald’s EatQual Campaign

The brand launched a brand film that showcases how EatQual makes the experience of enjoying [...]

Why did Burger King asked it’s customers to order from McDonald’s restaurants?

This topic is something that caught everyone’s attention, why would Burger King asked it’s customers [...]

Where is India in the race of 5G?

The adoption of 5G is slowly gathering pace globally, according to Viavi solutions; a California [...]

Personalisation in user experience has become a strategic imperative today.

Since the advent of social media and the digital world in the early 2000s, online personalisation of [...]

Brand in COVID World

WERE YOU ABLE TO GROW YOUR BRAND/BRAND VALUE DURING AND POST COVID-19. IF NOT, LOOK [...]

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Ways that can bring your brand on the right side.

“The branding exercise earlier was to find relevant differentiation between two or three competitors. We [...]